≡ Menu

A thought about imperfect action

“Anything worthwhile doing is worthwhile doing lousy. If it wasn’t worthwhile doing, you shouldn’t have done it at all. On the other hand, if it is worthwhile doing and you wait until you can do it perfectly, if you procrastinate, you run the risk of not doing it. Ever. Therefore, anything worthwhile doing is worthwhile doing lousy.(emphasis mine)

Al Ries and Jack Trout in their book “Positioning: The Battle for Your Mind

{ 0 comments… add one }

Leave a Comment