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Booked Solid Friday with Trish Lambert and Lou Bortone: Brand Or Be Damned! (July 24)

Why Communicating Your Personal Brand Is More Important Than Ever

Friday, July 24, 2009
2:00pm – 2:30pm Eastern
DIRECT LINK TO LISTEN: http://bit.ly/JFj9O


Do you have a brand? Do you know what it is? Can you clearly communicate your brand?

Join Certified Book Yourself Solid Coach Trish Lambert and personal brand expert (and Certified Book Yourself Solid Coach) Lou Bortone as they talk about the importance of a strong personal brand. They will go from soup to nuts as they establish what exactly is a personal brand, then go on to discuss how to get that brand out into your market FAST through strategies that include social media and online video. It will be a value-packed half hour, no doubt about it!

Lou Bortone grew up in the TV industry and has been involved in all aspects of the entertainment business for more than 20 years. After working in television and radio in Boston, Lou landed his first entertainment industry gigas National Promotion Manager for E! Entertainment Television in Hollywood. Later, Lou rose up the ranks at the Fox Kids Network, eventually becoming a Senior Vice President at Fox Family Worldwide, then a division of Fox. Today, Lou is a writer, producer and online branding consultant who teaches entrepreneurs how to build breakthrough brands on the Internet, with services such as online video branding, brand coaching and creative support. Lou also produces a weekly unique and light-hearted videoblog called LouTube. www.LouTubeVideos.com

Lou’s website is at: www.OnlineVideoBranding.com

This episode is hosted by Certified Book Yourself Solid Coach Trish Lambert, whose site is www.successinsweatpants.com

DIRECT LINK TO LISTEN: http://bit.ly/JFj9O

Or listen by phone Friday 2PM Eastern: Call-in Number: (347) 327-9030

Join this spirited discussion about how the Book Yourself Solid system can help you achieve business success, even if you hate marketing and selling!

Book Yourself Solid Radio is a webradio show inspired by the bestselling book by Michael Port, focusing on helping you get more clients than you can handle… even if you hate marketing and selling!

Hosted by Certified Book Yourself Solid Coaches Trish Lambert and Davender Gupta, they interview fellow Certified Coaches to help you succeed in filling your business.

The show takes place every Friday from 2PM to 2:30PM Eastern

Check out the latest guests, listen to the show or download podcasts of past episodes at http://www.blogtalkradio.com/bookyourselfsolid

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